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STUDY MATERIALS

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 INFORMATION TECHNOLOGY
FIRST YEAR SECOND YEAR THIRD YEAR FINAL YEAR

FOURTH YEAR, INFORMATION TECHNOLOGY, SEMESTER VII & VIII

SEVENTH SEMESTER

EIGHTH SEMESTER
Web Application Development .net Technology
Marketing Strategies & Planning System Software
Formal Language & Automata Theory Java Programming
Internet Fundamental & Applications Parallel Programming
Data Mining  
DB2 programming Project
IT Lab V IT Lab VI
 
IT 401 WEB APPLICATION DEVELOPMENT

UNIT I

Fundamentals of Web, History of the Web, Growth of the Web in post decade, Web function. Security aspects on the web, Computational features encompassing the Web. Working Web Browsers, concepts of search Engines, Searching the Web, Web Servers.

 UNIT II

INTERNET: - Networks, Client & Server, WWW , URL HTTP , Internet requirements , Internet Services , Internet.

            Java Script

Introduction, Operators, statements, loops, object manipulation , function , objects , events handler , always , events . 

UNIT III

HTML :- Introduction , Greeting style sheets , content positioning HTML content, Downloadable fonts, vising Java Script with positioned content, Layer object , Handling evants using locatized scripts, Animating images, VB script.

Introduction, Adding VB script to Web Range , Working with variables, constants , arrays , objects , conditional statments loop statments, Forms.

UNIT IV

Active Server Page(ASP)

Introduction , Hs Internet Information System , A authentication , Basic authenticaion , NT challage response , active server page, asp objects , server objects , file system objects , session ,accessing database with an ASP page, create an ODBC ADO connection object, common methods & Properties events , collections ADO recordset object.

UNIT V

XML :- Introduction, difference between XML & HTML , building application with XML , XML schemas , XSLT , DOM structure model, using XML queries  & Transformation ,    building a path, shring functions.

IT 403 MARKETING STRATEGIES & PLANNING

UNIT I

            Marketing Basics: Marketing concepts, scope for marketing in India, consumer behavior models, Buying Motives, Process and Habits.

UNIT II

            Marketing strategies: Marketing Mix, Market Segmentation, Market Targeting, Specific strategies- pricing & competitive. 

UNIT III

Product Planning: Product Life cycle, product features and development, product policy- Branding, packaging and labeling, new product development.

 UNIT IV

Marketing research: MR techniques, marketing communications, scales forecasting.

Distribution channels: Physical distribution, Retailing, Wholesaling and marketing logistics.

 

UNIT V

Marketing tools: Advertisement and sales promotion, after sales service, sales force management, personal selling. 

 Reference books:

Kotler P. “ Marketing Management”   PHI

Philip & Duncan “ Marketing principal and methods”

Ramaswamy V.S. and Namakumari S. “ Marketing Management”- planning, Implementation and control

Porter M.E. “ Competitive Strategy” The free press, New York

 

IT 405     FORMAL  LANGUAGES AND AUTOMATA THEORY

          UNIT I

Deterministic and non deterministic finite automata , Regular Expression , Two way finite automata , finite automata with output , properties of regular set , pumping lemma , closure properties, My-Hill Nerode Theorm.

                 UNIT II

Context Free Grammars (CFG) derivation trees, Simplification normal forms , Chomskey  Hierarchy : Regular Grammars , Unrestricted  Grammars and Relations Between Classes of languages .

                 UNIT III

Push Down Automata : Defintions relationship between PDA and Context Free Languages, properties of CGL's Decision Algorithms.

 UNIT IV

Turing Machine : The Turing machine model , Computable languages and functions, Modification of Turing machines Church's Hypothesis.

                 UNIT V

Properties of recursive and recursive enumerable languages , Universal Turing machine , Undesirability Post correspondence problem introduction to recursive function theory.

Reference Books:

 Hopcroft and Ullman " Introduction to Automata Theory Languages and Computation ", Narosa.

Mishra and Chandrashekharan, " Theory of Computer Science ", PH.

Kohan " Theory of Computer Science".

Korral " Theory of Computer Science".

           

IT -407 INTERNET FUNDAMENTAL & APPLICATIONS

 

UNIT I

Overview of  OSI reference model ,topology design ,Media access control level ,Services ,Problems and Protocols.

UNIT II

Practical local area network design and implementation, IEEELAN Standards, Logical link control protocols, HDLC, ALOHA, Slotted ALOHA, FDDI, Clint server model and related software’s.

UNIT III

Network layer level services, Problems and protocols, WAN, MAN, Interconnection networks and related software ‘s.

UNIT IV

TCP/IP Protocol suite, Novel NET WARE ‘, Routers, Bridges and Gateways their practical implementation aspects .X, 25,Internet and related software’s NETSCAPE and MOSAIC.

UNIT V

            Transport layer, services, problems and their protocol.

Brief functioning of upper layers E- mail and other applications.

            Suggested Text Books & References :

·                   Black, computer Networks 

·                   Stevens, Unix Network Programming,” Second edition.

 

IT 402 SYSTEM SOFTWARE

 UNIT I

Machine architecture, instruction set, addressing modes of chooses machine, arithmetic and logic operations and floating -point operations.

C Programming review of syntax of C with emphasis on features like pointers, bit operations, Pre-processors files. Programming example of text handling file management, interface and device drivers programming in C.

 UNIT II

DOS : Introduction to interrupts , structure of interrupt vector table , interrupt , types , software's interrupts, Hardware interrupts, interrupts at a glance , interrupts call from C, internal structure of DOS , COM & EXE program's BIOS memory resident programs, Running batch files.

UNIT III

Assemblers, Cross assemblers, two assembler design data structure and algorithms .

UNIT IV

Macro processors : Definitons , nested macro definitions , macro expansion and conditional macro expansion.

UNIT V

 Linking , loading and relocation , static and dynamic linking , loading and relocation Editors , Debuggers, Programming environments.

Reference Books

Donovan J. J. "System Programming ", TMH

Dhamdhare D.M. " Introduction to system software's",TMH 1986

Michael Tischer , " PC System Programming ", Abacus.

Cooper Mullish , " The Sprit of C, An Introduction to modern programming ", Jaico publication New Delhi 1987.

Dhamdhare " System Programming And Operating System ", TMH

Gottfried , " Programming with C, Schaum Series ", TMGH.

IT 404 JAVA PROGRAMMING

 UNIT I

The Genesis of Java an overview of Java, Data types, Variables and arrays, operators, control statements

UNIT II

Classes, A classes look at methods and classes, Inheritance, polymorphism, aggregation, overloading.

UNIT III

Packages and Interfaces , Exception handling , Multithreaded programming .

UNIT IV

 Networking , The applet class, Introduction to Event handling AWT.

UNIT V 

 HTML , Java Beans and Servelets

 Reference Books

The complete Reference - Java by Patrick Nanghton and Herhert shield.

 
IT 406 PARALLEL COMPUTING

 

UNIT I

Introduction - achitectural classification schemes , SISD , SIMD , MISD , MIMD  architectures , multiprocessor and multicomputer , UMS , NUMS , COMS , NORMS models , fuction organisation of instructions in IBM 360/91.

 UNIT II

System Interconnect architecture - static dynamic , multistage  interconnection  networks , design considerations throughputs , delay , blocking and neon blocking properties interconnected memory organisation - c Access S-Access , C-S access.

UNIT III

Principal of Pipelining - Over lopped parallelism , principal of Liner pipelining processor , General pipelining and reservation , Tohles , Introduction and arithmetic pipelinings,Desing of pipelined Instruction units , arithmetic pipelining design example , hazard detection and resolution , JOB sequencing  and collision prevention.

 UNIT IV

Advanced processor technology - RISC CISC , supercolor architecture , priniciples of multihreading , multihreaded  architectures of MP systems.

context switching policies , shared variables , locks , sewarphores , monitor , multitasking an cray multiprocessor.

UNIT V

Exploiting parallelism in programme -multidimensional arrays, directed a cyclic graphs, distance and direction vectors data flow computer and data flow graphs.

Reference Books:

1.                  Computer architecture and parallel processing by Hwang and Briggs.

2.                  Advanced computer Architecture by Kai Hwang.

 


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